Wednesday, October 04, 2006
Buy it now!
Now you see it. Later you won’t.
Imagine a company training a country to get into that mindset. Costco admitted, in the October issue of The Costco Connection, to doing that in Canada.
Now it should not be shocking that retailers train their customers. But it just seems that something is wrong with that. People are puppets, controlled consumers. While it is true that some merchandise will not be available in the future, promoting impulse buying seems to be the norm in retail.
If you can get the consumers to be reactionary, it increases the profits.
